forecasting mrr vs consumption revenue
The Forecasting Myths Destroying SaaS Comparison Due Diligence
The Forecasting Myths Destroying SaaS Comparison Due Diligence Investors cling to MRR as the single predictor of SaaS health, but that myth blinds them to volatility, usage-driven churn, and hidden cost structures. The truth is that reliance on static revenue numbers now fuels bad deals and missed warnings. In 2023,